Digital Resources

Digital Resources

10 ways sales benefits from Marketing Automation

10 ways sales benefits from Marketing Automation

Act-On

Marketing automation gives sales teams not only new and expansive visibility into the buyer’s journey, but the ability to effectively engage with their hottest prospects and close more deals.

In this eBook, you'll learn about:
 

  • 10 Ways Sales Benefits from Marketing Automation
  • 10 key benefits marketing automation offers sales, including how they directly tie to improved efficiency, faster funnels, and higher close rates
  • How marketing can manage leads and scale using automation
  • Compelling data points that can help you make the case for this “secret weapon”
  • Links to free resources and tools that can help you take a deeper dive into marketing automation

 

About The BCMA

The BCMA is the global industry body for branded content practitioners, run by practitioners, promoting best practice, sharing knowledge and growing the branded content industry. Find out more here

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