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Confirmit CX Nudge Time to Take Action

Confirmit CX Nudge Time to Take Action


Confirmit has, over the years, witnessed how organisational issues hinder CX development. Internal barriers can worsen the silo mentality you might already be struggling with, and these barriers often come down to personality traits and styles. Together they affect the organisation’s ability to execute new initiatives and take action.

We have leaned heavily on acknowledged psychological methods and models (specifically Social Style, Behavioural Economics, Viral Change and Nudge Theory). They can, however, be weighty to implement, requiring too much detail and learning for over-stretched CX practitioners to easily get started. So, as a result, Confirmit decided to get pragmatic and provide a method that is easy to implement.

Confirmit CX Nudge will help you to identify and profile the style of the function or group. Then, from the numerous nudge methods available, you’ll be equipped to pick out specific ones that are more likely to work for each of the types in a CX context. Download this white paper and find out how to better understand the individuals who need to take action and how to motivate them to actually do so.

About The BCMA

The BCMA is the global industry body for branded content practitioners, run by practitioners, promoting best practice, sharing knowledge and growing the branded content industry. Find out more here

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