Digital Resources

Digital Resources

6 Factors for Choosing Digital Marketing Tools

6 Factors for Choosing Digital Marketing Tools

Kentico

This whitepaper takes a look at the big question: all-in-one versus best-of-breed? Which comes out on top in delivering a holistic experience to your users? What is the right solution for your multichannel marketing success?

You will discover what should be taken into account when choosing between integrating multiple best-of-breed marketing tools and opting for an all-in-one solution. Any marketing team serious about delivering an exceptional experience to customers, bringing insight and ease of use to users, and sending qualified leads to the sales department should consider these six factors.

About The BCMA

The BCMA is the global industry body for branded content practitioners, run by practitioners, promoting best practice, sharing knowledge and growing the branded content industry. Find out more here

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