Digital Resources

Digital Resources

Why CMS Architecture Matters: What is a Headless CMS Anyway

Why CMS Architecture Matters: What is a Headless CMS Anyway

Sitecore

Everything you need to know about CMS architectures.

Your CMS architecture affects how you edit content, the channels you display it on, the workflows between your creative and technical teams and, ultimately, how you develop customer relationships. 

For a complete overview of CMS architecture, download this new guide and understand:

  • The basics of CMS architecture and why it matters
  • Why Siri and Alexa 'prefer' object-based architectures
  • How hybrid-headless architectures increase consistency, decrease redundant work and track customer journey

About The BCMA

The BCMA is the global industry body for branded content practitioners, run by practitioners, promoting best practice, sharing knowledge and growing the branded content industry. Find out more here

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